AI video and motion tools
HeyGen
Short answer
AI avatar video platform that creates presenter videos with custom avatars, many languages and credit-based plans, with export up to 4K and automation integrations. Free plan. From $29 a month billed monthly, or $24 a month billed yearly (Creator).
Our verdict on HeyGen
HeyGen is a full avatar video platform for business presenters, with a limited free tier and seat-based pricing at the top.
- Best for
- Marketing and training teams making avatar presenter videos
- Not for
- Creators who want cinematic or stylized generative footage
Pros
- Custom avatars, brand kit and real-time collaboration are confirmed.
- API access and automation integrations are available.
Cons
- Free plan gives three watermarked videos a month, one minute each.
- Business costs $149 a month plus $20 per seat.
Based on the vendor's own pages, not hands-on testing.
What is HeyGen?
AI avatar video platform that creates presenter videos with custom avatars, many languages and credit-based plans, with export up to 4K and automation integrations.
The vendor describes it as: The leading AI video generator
- Vendor
- HeyGen
- Works through
- Web
- Built for
- Marketers, Enterprise, Small business
How much does HeyGen cost?
| Free plan | Free plan: 3 watermarked videos per month, up to 1 minute each. |
|---|---|
| Cheapest paid plan | From $29 a month billed monthly, or $24 a month billed yearly (Creator) |
| Highest self-serve plan | 149 a month (Business) |
| Credit-based usage | Yes |
| Enterprise plan | Yes |
Not verified: free trial.
Prices are in US dollars, as shown on the vendor's own page on November 1, 2026. Vendors change them often, so confirm on the pricing page before you buy.
What does HeyGen make, and from what?
- Output
- Video
- Starting points
- Text prompt, Document upload, Brand assets
- Way of working
- Prompt box, then canvas
What features does HeyGen have?
6 of 23 tracked features have a verified answer from an official page. The rest are folded under Not verified.
Creating
- Visual editor for the outputYes
- Brand kit or design systemYes
- Train a custom style or modelYes
Working with others and other tools
- Real-time collaborationYes
- Integrations or pluginsYes
- API accessYes
Not verified (17)
We could not read these from an official page. That is neither a yes nor a no.
- Refine the result by chatting
- Multi-page output
- Responsive output
- Template library
- Start from an image or screenshot
- Start from a URL
- Clickable prototypes
- Version history
- MCP server
- Mobile app
- Import from Figma
- Export to Figma
- Export code
- One-click publish or hosting
- Custom domain
- Backend and database
- Built-in sign-in or payments
What can you export from HeyGen?
Export formats named by the vendor: MP4, Other.
Who owns the output and what happens to your content?
| Single sign-on | Yes |
|---|
Not verified: Commercial use of output, Trains on your content, SOC 2 stated, GDPR stated, Open source, Self-hostable.
Read the vendor's terms and privacy policy before uploading client or confidential work.
What are the alternatives to HeyGen?
Other tools in AI video and motion tools, chosen for overlapping output and audience. The order is alphabetical among close matches, not a ranking.
Google
Google Flow / Veo
Google creative studio for AI video and image generation using Veo; page content was minimal, so plans and features were not verifiable from official pages.
- Price not verified
Little verified
MiniMax
Hailuo AI (MiniMax)
MiniMax AI video and image creation site running the H3 video model, with templates, Omni Reference and a Hailuo Agent; pricing was not shown on the page.
- From $9.99/mo
Little verified
invideo
InVideo AI
AI video creation platform with agents and access to Seedance models, credit-based seat plans, stock footage and unlimited export of your own footage.
- From $20/mo
Partly verified
Synthesia
Synthesia
AI avatar video platform for training and business video, with stock and custom avatars, an AI video assistant, download and SCORM export, and API access.
- From $19/mo
- Free plan
Official pages read
How they differ from HeyGen
- Google Flow / VeoAlso makes imageCompare HeyGen with Google Flow / Veo
- Hailuo AI (MiniMax)Lower entry price: $9.99/mo against $29/mo. Also makes imageCompare HeyGen with Hailuo AI (MiniMax)
- InVideo AILower entry price: $20/mo against $29/mo. Offers an MCP serverCompare HeyGen with InVideo AI
- SynthesiaLower entry price: $19/mo against $29/moCompare HeyGen with Synthesia
How was this checked?
Verification level: Partly verified. 6 of 23 tracked features have a verified answer. Last checked November 1, 2026. We have not tested HeyGen hands-on. See the methodology.
- heygen.com (read November 1, 2026)
Something wrong or out of date? Send the page and an official source through the contact page. Confirmed fixes are made on the page. Back to all tools or all categories.